Virtual Reality in Real Estate: 3 Key Benefits

by Judy Szablak 06/05/2022

More real estate professionals are embracing virtual reality to improve their business in the modern world. With the myriad tools and platforms available, it’s becoming more common for agents and brokers to use VR technology in their regular business practices. Here are some of the key ways virtual reality can benefit real estate today:

Save Time

By adding VR technology into the home buying or selling process, you might save hours of time. Without needing to travel in between multiple locations, potential buyers can visit more open houses than ever before. Agents can do private showings at the last minute without needing to adjust their busy schedules to handle logistics. VR conferencing during negotiation and other parts of the transaction can also save significant amounts of time and effort, leading to a more efficient process.

Improve Accuracy

VR technology can communicate an incredible amount of detail and accuracy over any distance. For example, a potential buyer can tour a completely customized property with a builder before deciding. They can view different options in the context of the rest of the home design rather than via online guides or printed books of samples. Instead of touring a model unit that might differ completely from the result, clients can use VR to get the most accurate idea of the property before they buy.

Stay Safe

With increased awareness and concern for personal health and safety, VR is making it possible for real estate professionals to continue business as usual. Agents and clients no longer have to meet in person to tour homes or discuss strategies. Potential buyers don’t have to worry about traveling and interacting with people in situations where safe social distancing isn’t possible. With virtual reality, the real estate industry has weathered the many changes in our daily lives by providing alternatives to travel and personal contact.

VR technology is getting better and better with time. As technology improves, so will the ways in which real estate professionals and clients can use it to make every home buying and selling experience more efficient and safe.

About the Author
Author

Judy Szablak

With over 30 years in the industry, Realtor Judy Szablak has been on national television for her real estate expertise on the HGTV Network, featured on Martha Stewart Living Radio "Morning Living” , NPR radio as an expert real estate panelist, It’s Relevant News channel, and quoted in the Wall Street Journal for her in depth knowledge of Fairfield County Connecticut real estate.

She was also on the local NPR radio station (WSHU) as a Fairfield County CT real estate expert. Judy has provided multiple online respected news sources with her real estate expertise including The Daily Easton, The Daily Weston, The Daily Fairfield, The Daily Stamford and The Daily Greenwich, as well as in print in the New York Post. She is a weekly Real Estate Columnist for WestportNow.com, another real estate column "Real Estate With Judy” is syndicated through Hearst CT Media Online and seen in The Connecticut Post, The Danbury News-Times, The Stamford Advocate, The Greenwich Time, The Hour, Fairfield Citizen, Westport News, Darien News, New Canaan News and the Wilton Villager.

 Judy is also the author of the book, The Art of Buying or Selling a Home, available at all major book retailers. Additionally, Judy has been nationally recognized in a number of national real estate trade magazines, some with distribution to over 1 million members. She was featured in Real Estate Today as early as 1994 for her commitment to, and implementation of technology in real estate. Judy appeared in the Certified Residential Specialist Magazine, as she provided advice on marketing strategies and ethics in the article titled "Marketing Makeovers.”

 Judy was also featured in REALTOR® Magazine, regarding image enhancement for Realtors. She was again featured in REALTOR® Magazine, in an article on "Achieving Flow” and operating at optimal peak performance. In another article in the same publication, Judy offered guidance to fellow real estate professionals as she explored the topic of implementing and maintaining personal websites. She has appeared in The Council of Residential Specialists Magazine, which featured her ideas regarding technology. Additionally, Judy authored an article on marketing and technology for the Certified Residential Specialist (CRS) Online Magazine. On two occasions, in 2015 and 2017, she appeared as a featured agent in Top Agent Magazine. I have a few other websites- www.TheCtrealtyBlog.com www.CtHomesAndRealEstate.com www.BestWestportHomes.com www.ThePetitePowerhouse.com www,SzablakConsulting.com